There’s a shift occurring in the Computing Industry. A recent report out of mac.co.uk states that Apple is driving a “transformational” shift in PC sales. Somewhere up to 30% of people that are going to purchase a laptop in the next 90 days want to buy a MacBook. I think we shouldn’t get caught up in predictions, but it is an interesting statistic.
If I were going to buy a laptop in the next 90 days I would want to purchase a MacBook. I’m not looking to buy a laptop though, I’m sticking with my thinkpad that continues to chug along.
The reason I feel people are being drawn to Apple products is because the platform is independent. Just about everything I do now is via the Web.
- Google Docs
- Google Reader
- Myspace/Facebook/Twitter etc
I’m not stuck to Windows to do any of my daily tasks. Sure there are going to be products that I could not use on a Mac and vice versa there are products I could not use on Windows. I think this is where Apple is making up the most ground.
- Parallels – Virtualization to run Windows or Linux
- Boot Camp – Run Windows on a MAC, no virtualization
- VMware/VirtualBox – These work on all platforms and do the virtualization thing
They are focused on their customers’ needs and wants. You are going to pay a hefty price, but you will be satisfied. Apple gets it, maybe just Steve Jobs.
The other part of Apple’s success lies in the fact that their products are hot right now. I’ll be honest, I think the MacBooks look really nice in white and black. They are simplistic and are easy on the eye. I think Dell is trying to come out with different colored laptops, which looks nice, but it might be a little late in the game.
The “operating system scene” has really turned into a three horse race: Windows, MacOS, and Linux. It is a race that doesn’t really matter, because we are finding out that locking into one OS is bad for business. I love Ubuntu and I’m apart of the doubling of the Linux desktop in the past year. It doesn’t matter, the platform is moot when everything is on the Web.
This is what is driving Web 2.0.